Kingston, Jamaica- Monday, December 9, 2013: On Monday December 9, the Digicel Jamaica Facebook page marked a significant milestone when it reached a phenomenal 600,000 fans on the popular social media page. After marking the half a million milestone earlier this year, the telecommunications company is now very excited about the increase in fans over the past few months.
In addition to providing customer care on their social media platforms, they keep things fun and interesting. There are lots of engaging activities around their brand ambassadors and local culture, games, prizes and lots of giveaways which our customers enjoy.
Social media has transformed how the company communicates with customers; the 600,000 fans on Facebook are part of the Digicel Family online and online is where the world is going. Having a large fan base helps Digicel to engage with more of customers on a daily basis and hear directly from them how their needs and wants are evolving. This is important information that directly feeds into the services that they offer and the projects that they develop.
As part of the celebrations, the lucky fan that made the 600,000th click on the Facebook ‘like’ button will win a brand new Digicel 4G smartphone, credit plus the chance to enjoy a delectable dinner at Usain Bolt’s Tracks and Records. The company has also launched a DigiSix movement which invites Jamaicans to share their 6 hopes for Jamaica in 2014.